Ads
More than an ad platform, a partner in driving results
Ads
More than an ad platform, a partner in driving results
Ads
More than an ad platform, a partner in driving results
Ads
More than an ad platform, a partner in driving results
Ads
More than an ad platform, a partner in driving results
Ads
More than an ad platform, a partner in driving results
Toss Ads helps brands reach users with ads that feel relevant, not disruptive. Powered by advanced ML and AI technology, our campaigns are designed to fit naturally into everyday moments of our users.
Toss Ads helps brands reach users with ads that feel relevant, not disruptive. Powered by advanced ML and AI technology, our campaigns are designed to fit naturally into everyday moments of our users.
Reach
Reach half the country with Toss
Toss is used by half of Korea’s population, and users open the app more than 10 times a day on average. Advertising on Toss gives your brand a natural place in people’s everyday lives.
Reach
Reach half the country with Toss
Toss is used by half of Korea’s population, and users open the app more than 10 times a day on average. Advertising on Toss gives your brand a natural place in people’s everyday lives.
Reach
Reach half the country with Toss
Toss is used by half of Korea’s population, and users open the app more than 10 times a day on average. Advertising on Toss gives your brand a natural place in people’s everyday lives.
Reach
Reach half the country with Toss
Toss is used by half of Korea’s population, and users open the app more than 10 times a day on average. Advertising on Toss gives your brand a natural place in people’s everyday lives.
Reach
Reach half the country with Toss
Toss is used by half of Korea’s population, and users open the app more than 10 times a day on average. Advertising on Toss gives your brand a natural place in people’s everyday lives.
Reach
Reach half the country with Toss
Toss is used by half of Korea’s population, and users open the app more than 10 times a day on average. Advertising on Toss gives your brand a natural place in people’s everyday lives.
Total users
30 million
30 million
30 million
30 million
30 million
30 million
DAU / MAU
52%
52%
52%
52%
DAU / MAU
52%
DAU / MAU
52%
Avg. daily opens per user
12 times
12 times
12 times
12 times
Avg. daily opens per user
12 times
Avg. daily opens per user
12 times
Avg. monthly use per user
219 min
219 min
219 min
219 min
Avg. monthly use per user
219 min
Avg. monthly use per user
219 min
As of June 2026, based on Toss internal data
Data
Understand user context through data
Toss first-party data is collected with user consent. It is not just numbers; it reflects real user behavior.
*First-party data refers to user activity history generated while using Toss.
Data
Understand user context through data
Toss first-party data is collected with user consent. It is not just numbers; it reflects real user behavior.
*First-party data refers to user activity history generated while using Toss.
Data
Understand user context through data
Toss first-party data is collected with user consent. It is not just numbers; it reflects real user behavior.
*First-party data refers to user activity history generated while using Toss.
Data
Understand user context through data
Toss first-party data is collected with user consent. It is not just numbers; it reflects real user behavior.
*First-party data refers to user activity history generated while using Toss.
Data
Understand user context through data
Toss first-party data is collected with user consent. It is not just numbers; it reflects real user behavior.
*First-party data refers to user activity history generated while using Toss.
Data
Understand user context through data
Toss first-party data is collected with user consent. It is not just numbers; it reflects real user behavior.
*First-party data refers to user activity history generated while using Toss.
Spending data
What they spend on
Signals such as brand preferences, membership subscriptions, and card spending patterns
Financial data
What products they hold and how they use them
Signals such as accounts held, loan status, insurance status, and investment profile.
Lifestyle data
Where and when they spend most
Signals such as pet ownership, travel interest, and time-based spending patterns.
Targeting
Personas built around real lifestyles
Combine, age, gender, region, financial data and behavioural data to target core audiences more precisely. Toss ads automatically find users with high intent.
Targeting
Personas built around real lifestyles
Combine, age, gender, region, financial data and behavioural data to target core audiences more precisely. Toss ads automatically find users with high intent.
Targeting
Personas built around real lifestyles
Combine, age, gender, region, financial data and behavioural data to target core audiences more precisely. Toss ads automatically find users with high intent.
Targeting
Personas built aroundreal lifestyles
Combine, age, gender, region, financial data and behavioural data to target core audiences more precisely. Toss ads automatically find users with high intent.
Targeting
Personas built around real lifestyles
Combine, age, gender, region, financial data and behavioural data to target core audiences more precisely. Toss ads automatically find users with high intent.
Targeting
Personas built around real lifestyles
Combine, age, gender, region, financial data and behavioural data to target core audiences more precisely. Toss ads automatically find users with high intent.
Fashion and beauty-focused
Style spender
Strong investment activity and higher assets
Finance enthusiast
Multiple app subscriptions
App power user
Frequent travel activity
Frequent traveller
Frequently eats out
Dining regular
Fashion and beauty-focused
Style spender
Strong investment activity and higher assets
Finance enthusiast
Multiple app subscriptions
App power user
Frequent travel activity
Frequent traveller
Frequently eats out
Dining regular
Strategy
Campaigns built around your marketing objective
Different objectives need different strategies. Toss Ads automatically deliver the right audience, ad, inventory mix and operating strategy to meet your objectives
Strategy
Campaigns built around your marketing objective
Different objectives need different strategies. Toss Ads automatically deliver the right audience, ad, inventory mix and operating strategy to meet your objectives
Strategy
Campaigns built around your marketing objective
Different objectives need different strategies. Toss Ads automatically deliver the right audience, ad, inventory mix and operating strategy to meet your objectives
Strategy
Campaigns built around your marketing objective
Different objectives need different strategies. Toss Ads automatically deliver the right audience, ad, inventory mix and operating strategy to meet your objectives
Strategy
Campaigns built around your marketing objective
Different objectives need different strategies. Toss Ads automatically deliver the right audience, ad, inventory mix and operating strategy to meet your objectives
Strategy
Campaigns built around your marketing objective
Different objectives need different strategies. Toss Ads automatically deliver the right audience, ad, inventory mix and operating strategy to meet your objectives
Drive purchases
Reach users with high purchase intent with strategies powered by first and third party data and prediction models
Build awareness
Collect leads
Drive purchases
Reach users with high purchase intent with strategies powered by first and third party data and prediction models
Build awareness
Collect leads
Drive purchases
Reach users with high purchase intent with strategies powered by first and third party data and prediction models
Build awareness
Use interactive formats like polls or product picks to turn ads into brand experiences that feel more like content.
Collect leads
Auto-filled user information helps reduce friction, so users can join events faster and brands can capture interested customers more efficiently.
Drive purchases
Reach users with high purchase intent with strategies powered by first and third party data and prediction models
Build awareness
Use interactive formats like polls or product picks to turn ads into brand experiences that feel more like content.
Collect leads
Auto-filled user information helps reduce friction, so users can join events faster and brands can capture interested customers more efficiently.
Measurement
Track impact beyond clicks, down to real transactions, on and off-line
Clicks alone do not show the full impact. Toss Ads uses first-party payment data to measure hard-to-track categories and offline sales.
Measurement
Track impact beyond clicks, down to real transactions, on and off-line
Clicks alone do not show the full impact. Toss Ads uses first-party payment data to measure hard-to-track categories and offline sales.
Measurement
Track impact beyond clicks, down to real transactions, on and off-line
Clicks alone do not show the full impact. Toss Ads uses first-party payment data to measure hard-to-track categories and offline sales.
Measurement
Track impact beyond clicks, down to real transactions, on and off-line
Clicks alone do not show the full impact. Toss Ads uses first-party payment data to measure hard-to-track categories and offline sales.
Measurement
Track impact beyond clicks, down to real transactions, on and off-line
Clicks alone do not show the full impact. Toss Ads uses first-party payment data to measure hard-to-track categories and offline sales.
Measurement
Track impact beyond clicks, down to real transactions, on and off-line
Clicks alone do not show the full impact. Toss Ads uses first-party payment data to measure hard-to-track categories and offline sales.
Measure what used to be invisible
In one asset management campaign, users exposed to the ad increased ETF holdings by more than 77%. Go beyond clicks and impressions to measure changes in actual asset holdings.
Measure offline purchases too
For brands where store visits or in-store payments matter, Toss Ads can compare payment data before and after exposure to understand whether campaigns led to offline purchase behavior.
Operation
Simple to launchBuilt to optimize
Launch in 4 steps, then track performance in real time. See conversions, clicks, traffic, and purchases directly from the dashboard.
Operation
Simple to launchBuilt to optimize
Launch in 4 steps, then track performance in real time. See conversions, clicks, traffic, and purchases directly from the dashboard.
Operation
Simple to launchBuilt to optimize
Launch in 4 steps, then track performance in real time. See conversions, clicks, traffic, and purchases directly from the dashboard.
Operation
Simple to launchBuilt to optimize
Launch in 4 steps, then track performance in real time. See conversions, clicks, traffic, and purchases directly from the dashboard.
Operation
Simple to launchBuilt to optimize
Launch in 4 steps, then track performance in real time. See conversions, clicks, traffic, and purchases directly from the dashboard.
Operation
Simple to launchBuilt to optimize
Launch in 4 steps, then track performance in real time. See conversions, clicks, traffic, and purchases directly from the dashboard.
Sign up
Create your Toss Ads advertiser account.
Create a campaign
Set up your ad account and campaign.
Submit for review
Add your creatives for approval.
Go live
Start reaching Toss users.
Partnership
Share insights Drive growth together
Find real insights and case studies from successful brands on Toss Ads, including ad insights and data reports to help your business perform.
Partnership
Share insights Drive growth together
Find real insights and case studies from successful brands on Toss Ads, including ad insights and data reports to help your business perform.
Partnership
Share insights Drive growth together
Find real insights and case studies from successful brands on Toss Ads, including ad insights and data reports to help your business perform.
Partnership
Share insights Drive growth together
Find real insights and case studies from successful brands on Toss Ads, including ad insights and data reports to help your business perform.
Partnership
Share insights Drive growth together
Find real insights and case studies from successful brands on Toss Ads, including ad insights and data reports to help your business perform.
Partnership
Share insights Drive growth together
Find real insights and case studies from successful brands on Toss Ads, including ad insights and data reports to help your business perform.
Olive Young, Growth Marketing Team
“Using payment data for more accurate targeting helped us achieve our ROAS KPI.”
LG Uplus, Brand Marketing Team
“We were highly satisfied with the user experience and quality. Partnerships with platforms people actively engage with, like Toss, will only become more important.”
Ohouse, O2O Team
